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Elsevier Science, 2008 ISBN: 9780080877846Opis:Communications is key to the success of disaster mitigation, preparedness, response and recovery. Accurate information disseminated to the general...
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Corporate Communications: Convention, Complexity and Critique
Lars Thøger Christensen
Mette Morsing
George Cheney
SAGE Publications, 2008 ISBN: 9781473902626Opis:The field of corporate communications describes the practices organizations use to communicate as coherent corporate `bodies'. Drawing on the metaphor...
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SAGE Publications, 2009 ISBN: 9781446200056Opis:“This is a good text to accompany a core text on Public Relations. It is also very useful for marketing and business students. Valuable for post...
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Introducing Public Relations: Theory and Practice
Keith Butterick
SAGE Publications, 2011 ISBN: 9781446243282Opis:Introducing Public Relations is your guide to the basics of public relations: where it came from, what it means and what issues the industry faces...
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Management: leadership & motivation Management & management techniques Business & management Economics, finance, business & management Personnel & human resources management Management of specific areas Public relations Sales & marketingOpis:W publikacji przedstawiono praktyki dużych miast polskich, które wpisują się w nowy model zarządzania publicznego – współrządzenie. Analiza licznych...
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The Practice of Public Relations
Wilfred Howard
Elsevier Science, 2016 ISBN: 9781483183107Opis:The Practice of Public Relations, Third Edition is a compendium of articles written by professional and expert practitioners in the field of public...
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Elsevier Science, 2016 ISBN: 9781483103730Opis:The Secrets of Successful Public Relations and Image-Making discusses several methods for effective public promotion. The book is comprised of 10...
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Fundamentals of Public Relations: Professional Guidelines, Concepts and Integrations
Lawrence W. Nolte
Dennis L. Wilcox
Elsevier Science, 2016 ISBN: 9781483152196Opis:Fundamentals of Public Relations: Professional Guidelines, Concepts and Integrations, Second Edition focuses on the basic theories and principles...
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Taylor and Francis, 2003 ISBN: 9781134202416Opis:Across the world, companies are forming some of the most complex and exciting collaborations in the business world: cross-border alliances (CBAs). Yet...
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Creating Sustainable Work Systems: Developing Social Sustainability
Jan Forslin
Peter Docherty
A.B. (Rami) Shani
Taylor and Francis, 2005 ISBN: 9781134450145Opis:Current trends reveal that increasing intensity at work has major consequences at individual, organizational and societal levels. New organizational...
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